Run your creator
partner program.
Invite, brief, approve, and pay creators, all in one place. Build a creator network that becomes your biggest distribution channel and your best-performing ads.
Brands cannot incentivize, manage, or distribute creator content at scale.
Modern marketing depends on volume, variety, rapid testing, and clear signals. People can create great content for your brand every day, but most brands have no effective way to incentivize that work, distribute it widely, or identify and invest in the content that wins.
Run creator partner programs end to end.
Brands use GIMI to source and distribute content at scale. We filter the noise, track performance, and manage and pay thousands of creators worldwide. Every campaign grows a creator network around your brand.
- 01
Brief
Set the objective, guidelines, and rewards. Choose an open or invite-only campaign, with performance-based, fixed-fee, or milestone payments.
- 02
Approve
Creators submit content or links to their live posts. AI filters the noise. You approve what works.
- 03
Reward and repeat
Creators are paid on approval, with usage rights included. Put paid media behind top performers or share them across your social and niche accounts. Then repeat what works.
Three campaigns to run inside your program.
Sourcing, distribution and contests. Mix them as you go. Every one grows your network.
Get content. Post it yourself.
Brand safety and creator discovery built in. Pay only for what you approve.
Creators post. You amplify.
Tracked and paid on performance. You keep the rights to amplify.
Reward the best. Rank the rest.
Fixed prizes, custom categories, a clear deadline.
Repost winning content across your socials and niche accounts. Watch your impressions climb every week.
Invite anyone to be part of your network.
Turn fans into creator partners. Every campaign leaves you with a bigger, better network, and you brief the best again in one click.
- Import the creators you already work with by CSV
- Tag creator partners with your own categories: UGC, Editor, AI creator, anything you like
- Run open campaigns, or invite-only for the people you trust
- See views, engagement and earnings per creator
Everything a brand would have to build itself.
Brief once. GIMI handles the rest.
$155.59$155.59Rewards earnedEarningsWhat partners say.
“GIMI has streamlined our contests, from moderation to payouts, saving us significant time and operational effort.”
Matthieu CartonCommunity Growth Manager, ElevenLabs
“GIMI is a key part of our content and distribution strategy. We use it to run a creator network.”
Abbie LaneInfluencer & Affiliate Marketing Manager, VEED
“GIMI has been invaluable in managing thousands of payouts and moderating content at scale.”
Maha ManzoorCommunity and Growth, ImagineArt
“GIMI helped us activate 1,500+ creators. It proved we could scale quickly without sacrificing engagement or quality.”
Anne-Marie GreenHead of Marketing, KnowRoaming
Pay only for the content you approve.
You set the reward per approved asset. GIMI takes a fee on top, and it drops as you grow. No contracts, cancel anytime.
- Campaigns, submissions & Brand DNA
- Campaign Agent briefs · 3/mo
- Team seats · 1
- Social accounts
- Creator tagging
- Content review tools
- API access
- Custom-made partner pages, fully on your brand and style
- Managed distribution & dedicated manager
- Campaigns, submissions & Brand DNA
- Campaign Agent briefs · 25/mo
- Team seats · 2
- Social accounts · 3
- Creator tagging
- Content review tools
- API access
- Custom-made partner pages, fully on your brand and style
- Managed distribution & dedicated manager
- Campaigns, submissions & Brand DNA
- Campaign Agent briefs · Unlimited
- Team seats · 5
- Social accounts · 10
- Creator tagging
- Content review tools
- API access
- Custom-made partner pages, fully on your brand and style
- Managed distribution & dedicated manager
- Campaigns, submissions & Brand DNA
- Campaign Agent briefs · Unlimited
- Team seats · Unlimited
- Social accounts · Unlimited
- Creator tagging
- Content review tools
- API access
- Custom-made partner pages, fully on your brand and style
- Managed distribution & dedicated manager
Brand FAQs.
What does GIMI do?
GIMI is the infrastructure for your creator partner program. Run campaigns inside it: post a brief, approve what fits, reward creators and distribute the winners across your socials and niche accounts. The creators who deliver become creator partners in your network.
How much does it cost?
You set the reward per approved asset, typically $10 to $100. The Free plan has no monthly fee; campaigns start from $200. GIMI takes a platform fee: 20% on Free, 15% on Starter, 10% on Grow.
Can I bring my existing creators?
Yes. Upload a CSV and they are onboarded in minutes, tagged as your creator partners. Brief them privately, track their performance, invite them to your campaigns and reward them through GIMI. You keep the relationship.
How do I turn fans into creator partners?
Run an open campaign first. Tag the fans who submit and win as creator partners, then add your own category tags on top: UGC, Editor, Clipper, AI creator, face creator, or anything else you make up. From then on you can brief them directly, tier their rewards and gate your best campaigns to them.
Is the content AI or filmed?
Both. Creators make the content, much of it with AI tools. GIMI filters, ranks and tracks. Your team approves every asset before it is paid, and you own all the content.
What rates do I pay creators?
You decide. Pay on performance, a fixed bonus on approval, ranked prizes, or custom rewards like "best story". Set it per campaign.
How do you stop bots and fake engagement?
Every post is scored on view velocity, engagement quality and creator history. Suspicious posts are reviewed, and earnings on botted or boosted views are normalized, so you pay for real reach.
Is everything public?
No. Run public campaigns open to everyone, or invite-only campaigns limited to the creators you tag. Nothing is paid until you approve it.
How fast do I get content?
Submissions start within the hour. Launch an AI campaign and you get 100 submissions in 24 hours. You approve on your own schedule.
The brands that win are building creator networks.
Launch your creator partner program today. Pay only for what you approve.
Already running a program? Talk to the team